AOL amp; KRAFT LAUNCH ALL NEW GO-TO DESTINATION FOR MOMSTuesday, September 7, 2010 @ 4:19PMAOL and Kraft Foods launched Delicious Days to help moms make the most of seasonal trends at home. From mouth-watering recipes, fun family activities, budgeting tips that are high on fun and low on cost and chances to win great free prizes, www.KraftDeliciousDays.com is sure to be that one-stop shop for moms that are in-the-know.The idea...
Q&A: Building a Better ConsumerTuesday, August 31, 2010 @ 10:28AMAndrew Benett, Global CEO of Arnold Worldwide answers my questions and discusses today's smarter more enlightened and more aware consumers
Q&A with Andrew Benett, Author of 'Consumed: Rethinking Business in the Era of Mindful Spending'Tuesday, August 31, 2010 @ 7:38AMCould it be that consumers aren't quite as gullible as marketers, manufacturers, and advertisers have long assumed? Could it be that today's consumers are smarter and more informed than they have ever been when it comes to deciding whether to buy or pass on a product? Could it be that the age of mindless accumulation [...]
Creativity, passion for food are key ingredients in Kraft test kitchenSaturday, August 28, 2010 @ 1:42PMJennifer Cuccia and Denise Abts may have the best jobs of all the 1,600 people who work at Kraft/Oscar Mayer’s Madison headquarters: They are the test kitchen employees.
QUICHE SECRETSTuesday, August 24, 2010 @ 8:58PMAre you looking for a dinner idea that is fast, simple and easy? Then you should think about quiche.
EASY MEXICANBring the fresh flavors of Mexico into your homeTuesday, August 17, 2010 @ 7:15PMWhen I think of Mexican food, tacos and burritos automatically come to mind.
Berkshire nearly doubles J&J stake, trims KraftMonday, August 16, 2010 @ 8:08PMWarren Buffett's company has partially rebuilt the stake in Johnson & Johnson he reduced over the past two years to raise cash for other investments, and Berkshire Hathaway Inc. boosted its investment in Wal-Mart Stores Inc.
The New Cheese WizMonday, August 16, 2010 @ 11:56AMDOWNTOWN LOS ANGELES - Larkin Mackey and Joshua McBride don’t make macaroni and cheese like your mother made it. Nor do they make it like Kraft, which turned the dish into a simple-to-prepare American classic in the 1930s when they put it in a box and called it Kraft Dinner.
The Stripped Down Strategy Behind Naked PizzaWednesday, August 11, 2010 @ 2:00AMCombining social media buzz and a healthy focus, this alternative pizza company is poised to explode with 300 franchise stores.